BIScience vs. Kantar
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | BIScience | Kantar |
|---|---|---|
| Avg. rating | 4.2 | 4.2 |
| Total reviews | 17 | 14 |
| Review growth (QoQ) | +500.0% | — |
| Products on G2 | 1 | 1 |
| Categories covered | 1 | 1 |
| Best category rank | #17 in Digital Advertising Intelligence | #14 in Digital Advertising Intelligence |
| Small Business | 41.2% | 21.4% |
| Mid-Market | 35.3% | 50.0% |
| Enterprise | 23.5% | 28.6% |