Applaud vs. WorkTango (Formerly Kazoo)
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Applaud | WorkTango (Formerly Kazoo) |
|---|---|---|
| Avg. rating | 4.8 | 4.7 |
| Total reviews | 59 | 1,340 |
| Review growth (QoQ) | -92.3% | -75.0% |
| Products on G2 | 1 | 1 |
| Categories covered | 4 | 3 |
| Best category rank | #7 in HR Case Management | #14 in Employee Recognition |
| Small Business | 11.9% | 5.7% |
| Mid-Market | 5.1% | 56.1% |
| Enterprise | 83.1% | 38.2% |