UPPER vs. Pepper

Europe’s top product & tech professionals on demand. We enable companies and top product & tech freelancers to work together successfully in a future-proof, mutually trusted setup. We believe that the future of work is mainly freelance and remote, enabled by technology, new methodologies, and accumulated experience, amongst other things. Our goal is to help shape and guide it to become the best version of itself, enabling the people and companies to engage one other and get the best work done.

Pepper is the agentic Generative Engine Optimization (GEO) platform for enterprises. It pairs GEO intelligence with content operations automation — letting teams build agentic workflows that plan, produce, and optimize content autonomously — to grow and measure brand visibility across AI answer engines like ChatGPT, Claude, Google AI Overviews, and Microsoft Copilot. Design custom agents for any task — from citation tracking and competitive benchmarking to content briefs and optimization — and let them run on autopilot.