G2 Vendor Directory

Upland Second Street vs. Wishpond

A side-by-side comparison based on G2 review data.

MetricUpland Second Street

by Upland Software

Wishpond

by Wishpond

Overall rating4.73.6
Review count65180
Ease of use9.37.7
Ease of setup9.07.8
Quality of support9.47.9
Meets requirements9.47.8
NPS83.33333334.831461
Small Business46.2%88.8%
Mid-Market35.4%10.1%
Enterprise18.5%1.1%
Total page views147350
Total LLM citations2802,480

Upland Second Street

Upland Second Street is an audience engagement solution that builds first-party marketing databases through customizable campaigns, AI-enabled interactive contests, and promotions. Second Street helps companies convert customers, grow revenue, and deliver proven ROI. Create smart and engaging interactive campaigns that capture actionable zero-party consumer insights and deliver proven, measurable ROI for your advertisers.

Pros

  • Customer Support
  • Helpful
  • Time-saving
  • Intuitive
  • User-Friendly Interface
  • Ease of Use

Wishpond

Wishpond is a platform of simple tools for lead generation and marketing automation used by more than 5,000 businesses: Landing Pages: Build, publish & A/B split test mobile-responsive Landing Pages in minutes. Website Popups: Convert more website visitors into leads with website popup forms. Forms: Embed Lead-Generation Forms on your website and blog. Contests & Promotions: Run Facebook Sweepstakes, Photo Contests, Instagram Hashtag Contests and more. Marketing Automation: Trigger personalized emails to your Leads based on their activity and personal detail.

Pros

  • Customer Support
  • Ease of Use
  • Helpful
  • Marketing Automation
  • Campaign Management
  • Business Growth