Syncle vs. Zype

Stop wrestling with product content workflows. Start selling faster. Syncle (formerly Videoly) automates the messy business of distributing product images, videos, and data between brands and retailers. No more email chains, version confusion, or manual reformatting that slows down launches. What makes Syncle different For brands: Upload once, distribute everywhere. Your content automatically formats to each retailer's exact specifications—whether that's resizing images, adjusting data, or converting file types. Scale your reach without expanding your workload.

Zype, a Backlight business, is the AI-enabled, API-first video content management system built for mission-critical streaming. We empower enterprises to manage, deliver, and scale video across web, mobile, and OTT with unmatched reliability and flexibility. Our cloud-based platform centralizes video libraries and powers advanced encoding, playout, monetization, and analytics—with automation and integrations that give video teams the infrastructure they need to build and scale.