SyncForce Circular PIM vs. Lobster Data Platform

SyncForce is the operating system for bringing packaged goods to market. We help A-brand and Private Label manufacturers in Food & Beverage, Pet Food, Personal & Home Care and other packaged-goods industries manage the growing complexity of bringing products to market. In packaged goods, a product is never “done”. Formulations, packaging, artwork and market requirements each change at their own rhythm, and every change has to reach the right market, customer and channel on time. SyncForce runs that process.

Lobster is a data integration platform for complex, multi-party supply chains. It connects suppliers, partners and systems across EDI, APIs, legacy databases and cloud apps in one place, with 90+ pre-built connectors, 2000+ customers and 20 years of supply chain expertise behind it. Lobster gives teams control over how data flows across their supply chain, so they can build, customise and maintain integrations themselves. Teams can also see, enrich and act on data as it moves across systems and partners, using workflows, exception handling and human input where needed.