G2 Vendor Directory

Swaarm vs. Rakuten Advertising

A side-by-side comparison based on G2 review data.

MetricSwaarm

by Swaarm Tech GmbH

Rakuten Advertising

by Rakuten Advertising

Overall rating4.84.3
Review count2394
Ease of use9.48.2
Ease of setup9.48.6
Quality of support9.88.8
Meets requirements9.68.6
NPS82.60869654.83871
Small Business100.0%55.8%
Mid-Market0.0%25.6%
Enterprise0.0%18.6%
Total page views82654
Total LLM citations1074,886

Swaarm

Swaarm provides an innovative tracking and attribution Platform that empowers agencies, advertisers, and partners with innovative solutions for performance-based marketing. Our comprehensive platform offers martech tracking, campaign management, attribution, and marketing analytics, all while prioritizing transparency and user privacy. With Swaarm, businesses can seamlessly manage, track, analyze, and optimize their marketing efforts at scale, making data-driven decisions and achieving unparalleled scalability in the digital landscape.

Pros

  • Customer Support
  • Helpful
  • Attribution
  • Dashboard Usability
  • Navigation Ease
  • Tools

Rakuten Advertising

Rakuten Advertising delivers performance-driven, brand-driven, and people-driven ad solutions that help the world’s top brands connect with unique, highly engaged audiences through Affiliate Intelligence. Backed by industry-leading technology, AI innovation, and the largest, high-quality partner network, Rakuten Advertising taps into decades of data and experience to develop the strategies to drive engagement, sales, loyalty, and beyond. A leader in the industry since its beginnings, Rakuten Advertising is a division of Rakuten Group, Inc.

Pros

  • Helpful
  • Ease of Use
  • Affiliate Marketing
  • Advertising
  • Customer Support
  • Easy Setup