SurroundR vs. Captello

SurroundR: HubSpot, inside LinkedIn Your reps live in LinkedIn. Your data lives in HubSpot. And every day, stuff falls in the gap between the two: contacts never created, touches never logged, sequences never started, because someone had to switch tabs and didn't. SurroundR closes the gap by bringing HubSpot into LinkedIn. Open any profile and the HubSpot record is right there in a side panel: properties, deal context, activity history. One click creates the contact, enriches it through a waterfall of data providers, enrolls it in the right sequence, and ties it to the right deal.

Captello is the only event-to-revenue intelligence platform, the lead capture system of record for enterprise event programs. Events don't have an ROI problem. They have a memory problem. Captello is the system of record that ties every lead, meeting, and conversation to closed pipeline. It captures every interaction across trade shows, conferences, and field programs, enriches each one, and routes it to your CRM in real time, so Sales, Marketing, and Events work from the same record and can prove the revenue an event creates.