G2 Vendor Directory

Sumo vs. Optinly

A side-by-side comparison based on G2 review data.

MetricSumo

by Sumo

Optinly

by GoZen Technologies

Overall rating4.04.4
Review count5584
Ease of use8.49.2
Ease of setup8.39.2
Quality of support8.19.3
Meets requirements8.49.3
NPS30.90909172.619048
Small Business65.5%100.0%
Mid-Market25.5%0.0%
Enterprise9.1%0.0%
Total page views12240
Total LLM citations51215

Sumo

Sumo takes the guesswork out of growing your eCommerce business. We help you get more customers and convert website visitors into lifetime buyers — automatically. Today, the Sumo tools are used by 800,000 of the world's most successful websites and businesses including Bulletproof Coffee, Rhone, and Tony Robbins. Try out the tools for free, and see how they can help your site grow.

Pros

    Optinly

    Optinly is a popup builder designed to help businesses engage website visitors and boost conversions without requiring design or development expertise. By offering a range of customizable popup types and advanced targeting options, Optinly enables users to create personalized campaigns that align with specific marketing goals, such as growing email lists, increasing sales, and reducing cart abandonment.

    Pros

    • Ease of Use
    • Easy Setup
    • Reporting
    • Intuitive
    • Email Marketing
    • Templates