G2 Vendor Directory

Sumo vs. Omnisend

A side-by-side comparison based on G2 review data.

MetricSumo

by Sumo

Omnisend

by Omnisend

Overall rating4.04.6
Review count551,254
Ease of use8.49.2
Ease of setup8.39.2
Quality of support8.19.2
Meets requirements8.49.0
NPS30.90909173.019802
Small Business65.5%89.9%
Mid-Market25.5%9.1%
Enterprise9.1%0.9%
Total page views1223,366
Total LLM citations51223,890

Sumo

Sumo takes the guesswork out of growing your eCommerce business. We help you get more customers and convert website visitors into lifetime buyers — automatically. Today, the Sumo tools are used by 800,000 of the world's most successful websites and businesses including Bulletproof Coffee, Rhone, and Tony Robbins. Try out the tools for free, and see how they can help your site grow.

Pros

    Omnisend

    Omnisend is an email and SMS marketing automation platform built for ecommerce from day one. Founded in 2014, it came from a simple observation: mid-sized merchants had the data to personalize, but not the tools. Every feature — from segmentation to automation to reporting — is designed around how online stores actually work. More than 150,000 online brands use Omnisend to turn customer behavior into revenue on autopilot, returning an average of $79 for every $1 spent.* You will find this platform refreshingly boring, in the best way possible.

    Pros

    • Ease of Use
    • Helpful
    • Customer Support
    • Email Marketing
    • Automation
    • Intuitive