G2 Vendor Directory

Store Leads vs. Apollo.io

A side-by-side comparison based on G2 review data.

MetricStore Leads

by Lochside Software

Apollo.io

by Apollo.io

Overall rating4.94.7
Review count239,851
Ease of use9.79.2
Ease of setup9.79.0
Quality of support9.88.9
Meets requirements9.49.2
NPS95.65217483.992806
Small Business69.6%66.9%
Mid-Market30.4%28.4%
Enterprise0.0%4.7%
Total page views44526,360
Total LLM citations9,633186,531

Store Leads

The Store Leads database of over 11 million active e-commerce stores is ideal for lead generation, market research and data enrichment. Information is updated weekly to ensure that it is always fresh. We collect dozens of attributes for each company and track over 2,000 different apps and technologies that are relevant to e-commerce merchants. Use these attributes to find the perfect prospect companies in Store Leads, then seamlessly import into your CRM (HubSpot, Salesforce or Outreach). Our data is primary used by marketing agencies, technology vendors and investors.

Pros

  • Data Accuracy
  • Integrations
  • Helpful
  • Customer Support
  • Intuitive
  • List Building

Apollo.io

Apollo.io is an AI-powered go-to-market (GTM) platform that helps revenue teams find, engage, and manage B2B buyers across the entire sales cycle. Apollo.io is the company behind the industry’s first fully agentic GTM platform, transforming how revenue teams execute. Going beyond automation, Apollo’s intelligent agents actively drive results across the entire sales funnel – from prospecting to deal management – all in one place.

Pros

  • Ease of Use
  • Lead Generation
  • Features
  • Helpful
  • Time-saving
  • Automation