G2 Vendor Directory

Square Marketing vs. iContact

A side-by-side comparison based on G2 review data.

MetricSquare Marketing

by Block

iContact

by Ziff Davis

Overall rating4.44.1
Review count391,251
Ease of use9.18.6
Ease of setup8.88.6
Quality of support8.98.9
Meets requirements8.78.6
NPS55.26315839.542484
Small Business69.4%64.0%
Mid-Market27.8%26.1%
Enterprise2.8%9.8%
Total page views249333
Total LLM citations1,033890

Square Marketing

Square Marketing is a comprehensive marketing automation tool designed to help businesses engage customers and attract new ones through personalized email and text message campaigns. By integrating seamlessly with Square's Point of Sale (POS) system, it enables merchants to create, send, and track targeted marketing efforts efficiently. Key Features and Functionality: - Automated Campaigns: Set up recurring email and text message campaigns to welcome new customers, celebrate birthdays, re-engage inactive clients, and send abandoned-cart reminders.

Pros

  • Ease of Use
  • Quick Setup
  • Email Campaigns
  • Automation AI
  • Sales Enhancement
  • Automation

iContact

Get iContact Free by visiting iContact.com (link in bio), no credit card required! Professional email marketing from iContact helps businesses of all stages and sizes get results. From the small business just getting started to the professional marketer looking for strategies to maximize campaigns to the high-volume sender with 15,000 to 5 million+ subscribers, iContact offers a plan to meet every need.

Pros

  • Ease of Use
  • Easy Creation
  • Contact Management
  • Reliability
  • Email Marketing
  • Simple