Sprout Social Employee Advocacy vs. GaggleAMP

Employee Advocacy by Sprout Social is a specialized software solution designed to empower employees to become brand advocates through a user-friendly platform. This tool facilitates the sharing of content with just a few clicks, allowing organizations to leverage their workforce's social networks effectively. By integrating seamlessly with Sprout Social's broader suite of social media management tools, Employee Advocacy enables companies to streamline their social media and advocacy efforts while providing measurable insights into their impact.

GaggleAMP is an employee advocacy platform that turns your people into your most trusted marketing channel. Your employees' combined networks reach roughly 10x further than your company page, and their posts earn about 3x more trust than the same message in a paid brand ad. Most companies have the content and the experts already. What they are missing is the mechanism to get that content shared at scale. GaggleAMP is that mechanism. Built for adoption, not just access. Most advocacy tools get bought and ignored. GaggleAMP is designed around the participation problem.