Core vs. Centiment

SPLENDID CORE is a cloud-based survey and market insight software that is intuitive and user-friendly. The software allows users to create an insightful survey in less than 90 seconds and get meaningful results after just 24 hours. Users choose their target group and their question and the algorithm does the rest. Users are given the tools to start understanding their target audience in order to take the right action and outperform the competition.

Centiment is a market research platform that helps teams design surveys, collect data, and turn results into analysis-ready findings. It brings key steps of the research workflow into one place so teams can move from a research question to an interpretable output with consistent structure and methodology. Centiment is used by product, marketing, and research teams to support decisions such as validating product direction, testing concepts, refining positioning, and measuring customer experience.