G2 Vendor Directory

SO Connect Platform vs. BrightLocal

A side-by-side comparison based on G2 review data.

MetricSO Connect Platform

by SO Connect

BrightLocal

by BrightLocal

Overall rating4.04.6
Review count12230
Ease of use8.68.9
Ease of setup7.98.8
Quality of support5.79.3
Meets requirements8.69.0
NPS54.54545578.378378
Small Business83.3%87.2%
Mid-Market8.3%10.6%
Enterprise8.3%2.2%
Total page views271,086
Total LLM citations923,994

SO Connect Platform

Listings helps your local business get found by more customers. Update your company information in one go on 50+ platforms, improve your rankings and receive more website traffic, phone calls and visitors to your location(s). We currently serves more than 100.000 business locations and 50.000 customers in over 30 countries. We aim to empower large and small businesses to engage with their customers and manage their online reputation and reviews while improving local search visibility on a wide range of platforms.

Pros

    BrightLocal

    BrightLocal offers local SEO software and services that help businesses get found, chosen, and trusted in their local area. By combining AI-powered insights built on 16 years of proprietary local search data with expert-led services, BrightLocal simplifies local search marketing, enabling businesses to improve visibility, manage listings, and build stronger online reputations. Founded in 2009 and trusted by 15,000 small businesses and marketing agencies, BrightLocal provides organisations with the confidence to grow.

    Pros

    • Rank Tracking
    • Review Management
    • Ease of Use
    • Dashboard Usability
    • Tracking
    • Navigation Ease