G2 Vendor Directory

SMTP.com vs. Customer.io

A side-by-side comparison based on G2 review data.

MetricSMTP.com

by Ziff Davis

Customer.io

by Customer.io

Overall rating3.34.4
Review count42990
Ease of use7.78.5
Ease of setup7.18.2
Quality of support7.48.8
Meets requirements7.78.8
NPS16.66666759.487179
Small Business64.3%59.3%
Mid-Market33.3%37.4%
Enterprise2.4%3.2%
Total page views2233,321
Total LLM citations2,72429,712

SMTP.com

SMTP’s relay service infrastructure can solve your delivery issues — quickly. We maximize the number of emails that reach recipients’ inboxes by using our own IP addresses and monitoring your emails for anti-SPAM compliance. By improving your deliverability you’ll see improved ROI. Engagement rates will increase and you can use your resources more efficiently - to get the highest return on every marketing dollar you spend.

Pros

    Customer.io

    Customer.io is the leading customer engagement platform for product-led organizations. Engage users based on real behavior and build stronger customer relationships across email, SMS, push, in-app, and webhooks. Now with an intuitive AI agent that handles the repetitive work, your team can focus on timing, strategy, and getting more impact from every message.

    Pros

    • Ease of Use
    • Automation
    • Features
    • Helpful
    • Customer Support
    • Automation Efficiency