SmartyAds DSP vs. MediaMath by Infillion

SmartyAds is a global digital advertising software developer that creates cutting-edge programmatic solutions for digital advertisers, publishers, ad agencies, and enterprises worldwide. Through leadership in machine learning, AI, and real-time bidding algorithms, SmartyAds drives new opportunities and provides a safe, robust, easy-to-use, and future-proof environment for collaboration. SmartyAds places the needs of partners and clients above all, striving to deliver maximum success and yield.

MediaMath is a global omnichannel demand-side platform (DSP) that opens up the limitless possibilities of programmatic to meet brands' and agencies' unique goals. A pioneer in the industry introducing the first DSP with the company's founding in 2007, MediaMath was acquired by Infillion in 2023, an advertising technology company that owns and markets premium advertising products, to provide advertisers with an end-to-end solution including attention-guaranteed video and unique first-party data for future-proofed programmatic and creative solutions.