G2 Vendor Directory

Smartly vs. OpenClips

A side-by-side comparison based on G2 review data.

MetricSmartly

by Smartly.io

OpenClips

by OpenClips

Overall rating4.45.0
Review count47832
Ease of use8.59.9
Ease of setup8.69.9
Quality of support9.410.0
Meets requirements8.89.9
NPS57.568807100
Small Business20.7%78.1%
Mid-Market49.6%18.8%
Enterprise29.7%3.1%
Total page views1,5051,041
Total LLM citations24,34336

Smartly

Smartly is an AI-powered advertising platform that helps enterprise brands grow with confidence. Bring your ideas. We’ll help you scale them. Plan, create, launch, and optimize high-performing campaigns in one unified platform that connects creative, media, and measurement so everything works together. Today’s digital landscape moves fast and fragments easily. Smartly brings it back into focus. With generative AI, creative automation, predictive budget allocation, and real-time insights, teams can simplify execution and turn strong creative into measurable growth.

Pros

    OpenClips

    OpenClips is an AI video and image generation platform that brings every major generative model, Seedance, Veo, Kling, Hailuo, Seedream, Flux, and more, into a single composer. Instead of managing separate subscriptions and prompt formats across tools, users pick the model that fits the shot, attach a product photo or reference image, and generate ad-ready video and image creative in minutes. The platform is built for marketers, ecommerce sellers, and creators who need high volume, high-quality creative without hiring a production team or learning prompt engineering for each model separately.

    Pros