G2 Vendor Directory

Smartly vs. Celtra

A side-by-side comparison based on G2 review data.

MetricSmartly

by Smartly.io

Celtra

by Celtra

Overall rating4.44.4
Review count478409
Ease of use8.58.6
Ease of setup8.68.5
Quality of support9.49.0
Meets requirements8.88.6
NPS57.56880754.098361
Small Business20.7%31.5%
Mid-Market49.6%46.6%
Enterprise29.7%21.9%
Total page views1,505867
Total LLM citations24,3438,941

Smartly

Smartly is an AI-powered advertising platform that helps enterprise brands grow with confidence. Bring your ideas. We’ll help you scale them. Plan, create, launch, and optimize high-performing campaigns in one unified platform that connects creative, media, and measurement so everything works together. Today’s digital landscape moves fast and fragments easily. Smartly brings it back into focus. With generative AI, creative automation, predictive budget allocation, and real-time insights, teams can simplify execution and turn strong creative into measurable growth.

Pros

    Celtra

    Celtra is an award-winning digital advertising creative operating system platform that helps brands, agencies, and media organizations unlock advertising performance. The platform is designed for enterprise teams that manage high volumes of digital advertising across multiple channels, formats, and markets. Celtra supports creative operations by bringing together intelligent production, scalable personalization, and seamless activation workflows, allowing organizations to treat creative as a consistent and controllable driver of advertising performance.

    Pros

    • Efficiency Improvement
    • Efficiency
    • Creativity
    • Ease of Use
    • Collaboration
    • Design Quality