G2 Vendor Directory

Shift Payment vs. Apple Pay for merchants

A side-by-side comparison based on G2 review data.

MetricShift Payment

by Shift4

Apple Pay for merchants

by Apple

Overall rating3.24.7
Review count23138
Ease of use7.09.5
Ease of setup6.89.0
Quality of support6.59.3
Meets requirements6.79.4
NPS13.63636477.037037
Small Business65.2%63.5%
Mid-Market34.8%19.7%
Enterprise0.0%16.8%
Total page views494240
Total LLM citations1,6711,085

Shift Payment

Shift4 (NYSE: FOUR) is boldly redefining commerce by simplifying complex payments ecosystems across the world. As the leader in commerce-enabling technology, Shift4 powers billions of transactions annually for hundreds of thousands of businesses in virtually every industry.

Pros

  • Affordable

Apple Pay for merchants

Apple Pay for merchants is a secure and convenient payment solution that enables businesses to accept contactless payments using Apple devices. With Apple Pay, merchants can offer customers a seamless checkout experience, whether in-store, online, or within apps. This service supports a wide range of payment methods, including credit and debit cards, Apple Cash, and other digital wallets, facilitating quick and efficient transactions.

Pros

  • Convenience
  • Security
  • Fees
  • Ease of Use
  • Speed