Searchmetrics vs. SEOTesting

We believe in the power of insight to help data-driven marketing teams make better decisions and produce meaningful results. Backed by Searchmetrics data and services, our Suite customers enjoy the sustainability of organic search with the predictable success of paid. Whether it’s research, performance tracking, or content development we help digital marketers see gaps, set strategy, and prioritize opportunities to attract their audience.

SEOTesting is an SEO testing and reporting platform that enables SEOs to run structured experiments, analyze Google Search Console data, and prove the real impact of their SEO and AI search efforts. It is designed for SEO agencies, in-house teams, and independent consultants who require an evidence-based workflow for validating hypotheses, supporting recommendations, and monitoring site-level performance. The platform centralizes Google Search Console and Google Analytics data and converts it into testable configurations, historical comparisons, and actionable insights.