ROIVENUE Attribution vs. Northbeam

Roivenue is the next-generation attribution solution powering the most profitable ecommerce businesses around the globe. Bad marketing decisions cost businesses billions and revenue wrongly attributed by outdated platforms and channel-specific Ads Managers are the main reason. With Roivenue, you can ensure that your valuable budget is no longer wasted on ineffective ads. Roivenue offers its own tracking and synthetic impressions methodology, running seamlessly without relying on cookies.

Northbeam is the marketing intelligence platform for profitable growth. This solution provides brands with media mix modeling, multi-touch attribution, and incrementality, all powered by machine learning and first-party data. With Northbeam's advanced browser-based platforms, brands can attribute sales to ads, forecast marketing revenue, and run more efficient marketing than ever before.