RedTrack.io vs. LiveRamp
A side-by-side comparison based on G2 review data.
| Metric | RedTrack.io | LiveRamp |
|---|---|---|
| Overall rating | 4.5 | 4.1 |
| Review count | 40 | 116 |
| Ease of use | 8.5 | 8.1 |
| Ease of setup | 8.0 | 7.6 |
| Quality of support | 8.8 | 8.3 |
| Meets requirements | 8.7 | 8.4 |
| NPS | 74.358974 | 38.461538 |
| Small Business | 83.8% | 19.8% |
| Mid-Market | 16.2% | 31.9% |
| Enterprise | 0.0% | 48.3% |
| Total page views | 1,249 | 893 |
| Total LLM citations | 5,335 | 5,518 |
RedTrack.io
RedTrack is all-in-one performance marketing platform built for media buyers built on owned & AI-ready data. It brings ad tracking, conversion attribution, Conversion API (CAPI) integrations, and ad automation together in a single workspace. Instead of relying on third-party cookies and browser pixels, RedTrack runs on server-side and first-party tracking, capturing the conversions that pixels lose to ad blockers, privacy settings, and iOS restrictions, as raw, unsampled first-party data you own.
- Ease of Use
- Integrations
- Customer Support
- Performance Tracking
- Chat Support
- Attribution Accuracy
LiveRamp
LiveRamp is shaping the future of responsible data collaboration between the world’s leading brands, retailers, financial services providers, and healthcare innovators. As consumers embrace new AI-driven experiences, the LiveRamp data collaboration network exponentially expands the breadth and accuracy of the data on which marketing AI capabilities operate, powering deeper customer insight and measurable performance on a global scale.
- Ease of Use
- Platform Integration
- Audience Activation
- Data Management
- Channel Management
- Integrations