G2 Vendor Directory

RD Marketing vs. Pipedrive

A side-by-side comparison based on G2 review data.

MetricRD Marketing

by RD Station

Pipedrive

by Pipedrive

Overall rating4.74.3
Review count3715,102
Ease of use9.28.9
Ease of setup8.88.8
Quality of support9.28.6
Meets requirements9.18.7
NPS81.13772551.602896
Small Business61.1%74.9%
Mid-Market36.1%21.7%
Enterprise2.7%3.3%
Total page views3598,715
Total LLM citations0106,081

RD Marketing

RD Station is a business unit of TOTVS, the largest technology company in Brazil. Within this national giant, RD Station delivers digital solutions for Marketing, Sales, and Customer Service. For decades, our ecosystem has inspired people and companies to grow, achieve their goals, and realize their ideas, with market-leading tools, extensive knowledge sharing, and partners full of insights so that each achievement reaches maximum productivity and efficiency. We are made up of people who live and breathe marketing and sales in Brazil every day, and helping you grow is what we love to do most.

Pros

  • Ease of Use
  • User-Friendly Interface
  • Email Marketing
  • Intuitive
  • Easy Creation

Pipedrive

What is Pipedrive? Pipedrive is a sales CRM for small and medium-sized businesses, built around how salespeople actually work. It brings pipelines, customer context, sales automation, reporting, and AI into one easy-to-use system, without the cost or complexity of an enterprise platform. Reps see what needs attention, prepare for conversations, and follow through. Managers get a shared view of what’s moving, what’s stuck, and where to help. Pipedrive is built by salespeople and used by more than 100,000 companies worldwide.

Pros

  • Ease of Use
  • Intuitive
  • Simple
  • Helpful
  • Integrations
  • Lead Management