G2 Vendor Directory

Pulley vs. Certent

A side-by-side comparison based on G2 review data.

MetricPulley

by Pulley

Certent

by insightsoftware

Overall rating4.74.4
Review count135122
Ease of use9.28.9
Ease of setup9.17.9
Quality of support9.79.4
Meets requirements9.49.1
NPS81.81818266.115702
Small Business92.1%10.7%
Mid-Market6.3%53.3%
Enterprise1.6%36.1%
Total page views1,097303
Total LLM citations10,608204

Pulley

Pulley is an equity management platform for startups and growth-stage companies. Founders and finance teams use Pulley to manage cap tables, 409A valuations, RSUs, and employee equity with ease. Pulley streamlines compliance, automates tracking, and provides expert support. Features include scenario modeling, fundraising tools, and audit-ready reporting. With transparent pricing and real-time insights, Pulley gives users clarity and confidence in managing equity at any stage.

Pros

  • Ease of Use
  • Customer Support
  • Cap Table Management
  • Features
  • Team Helpfulness
  • User Interface

Certent

Certent is an equity management software that streamlines and simplifies how private and public companies track, manage, and report on cap table and equity compensation while saving you time, cost, and reducing risk. Equity Administration Streamline the entire equity process from grant processing through to exercise and settlement. Equity Financial Reporting Eliminate the need for spreadsheets and integrate seamlessly with any equity administration platform.

Pros

  • Ease of Use
  • Customer Support
  • Reporting Efficiency
  • Reporting
  • Equity Management
  • Intuitive