Pre-Order vs. CWILL

After this Shopify app's installation pre-order button with beautiful title shows up on product's page that is out of stock. Customer clicks on this button and goes through a regular order procedure, which allows to sell even if a product is out of stock. Title near the button will show a message that can be edited by you, for example: "We will fulfill the item within 3 days". Full list of pre-orders is shown in admin panel of the app, so you can easily control and handle such orders.

CWILL Post-Purchase & Retention Suite is built for Shopify & DTC brands. We help merchants reduce support tickets, recover lost revenue from returns, and turn one-time buyers into repeat customers with purpose-built tools for every touchpoint after the sale. Our integrated suite includes order tracking, returns & exchanges, shipping protection, customer reviews, loyalty & referrals, AI customer support, email marketing, and SEO, helping brands create seamless post-purchase experiences, strengthen customer relationships, and drive long-term growth.