G2 Vendor Directory

Pokkt vs. Yahoo AdTech DSP

A side-by-side comparison based on G2 review data.

MetricPokkt

by Pokkt

Yahoo AdTech DSP

by Verizon Media

Overall rating4.03.6
Review count10181
Ease of use8.77.7
Ease of setup8.27.6
Quality of support7.58.2
Meets requirements8.37.8
NPS30-1.714286
Small Business90.0%42.8%
Mid-Market0.0%34.4%
Enterprise10.0%22.8%
Total page views11142
Total LLM citations13324

Pokkt

Pokkt is a mobile video advertising platform.

Pros

    Yahoo AdTech DSP

    Built for the way you buy, the Verizon Media DSP* provides exclusive access to Verizon Media's wealth of data and insights from nearly one billion users. Our advanced DSP combines machine learning optimization with enhanced productivity features that give marketers the flexibility and control to manage omni-channel programmatic strategy, effectively hit complex branding and performance goals, and reach precise audiences with premium inventory across every device. *Formerly BrightRoll DSP, Oath Ad Platforms

    Pros

    • Targeting Efficiency
    • Tracking Metrics
    • Design Quality
    • Targeting Options
    • Results Performance
    • Audience Targeting