Pega Customer Engagement Suite vs. Smartly
A side-by-side comparison based on G2 review data.
| Metric | Pega Customer Engagement Suite | Smartly |
|---|---|---|
| Overall rating | 4.6 | 4.4 |
| Review count | 10 | 478 |
| Ease of use | 8.7 | 8.5 |
| Ease of setup | 9.2 | 8.6 |
| Quality of support | 9.4 | 9.4 |
| Meets requirements | 9.8 | 8.8 |
| NPS | 80 | 57.568807 |
| Small Business | 50.0% | 20.7% |
| Mid-Market | 30.0% | 49.6% |
| Enterprise | 20.0% | 29.7% |
| Total page views | 136 | 1,505 |
| Total LLM citations | 105 | 24,343 |
Pega Customer Engagement Suite
Pega's Customer Engagement Suite includes Pega Marketing to engage customers with real-time one-to-one marketing on any channel, Pega Sales Automation to intelligently guide sales professionals and streamline the sales process using AI, and Pega Customer Service to deliver end-to-end service across the entire customer journey. These applications leverage Pega’s proven AI via the Customer Decision Hub– our unified, always-on, customer brain.
- Ease of Use
- Decision Making
- Journey Management
- Customer Engagement
- Workflows
- Personalization
Smartly
Smartly is an AI-powered advertising platform that helps enterprise brands grow with confidence. Bring your ideas. We’ll help you scale them. Plan, create, launch, and optimize high-performing campaigns in one unified platform that connects creative, media, and measurement so everything works together. Today’s digital landscape moves fast and fragments easily. Smartly brings it back into focus. With generative AI, creative automation, predictive budget allocation, and real-time insights, teams can simplify execution and turn strong creative into measurable growth.