G2 Vendor Directory

Optily vs. Amazon Measurement

A side-by-side comparison based on G2 review data.

MetricOptily

by Optily

Amazon Measurement

by Amazon

Overall rating4.54.1
Review count1013
Ease of use9.68.0
Ease of setup0.010.0
Quality of support9.48.9
Meets requirements9.48.3
NPS7023.076923
Small Business50.0%69.2%
Mid-Market30.0%23.1%
Enterprise20.0%7.7%
Total page views1895
Total LLM citations210

Optily

Optily is a Shopify App for advertisers already investing a minimum of $1,000/mo in Google ads and Facebook ads. Our AI solution uses the latest technology to analyze and optimize your digital ads including shopping ads. Actionable insights and budget recommendations are delivered to your dashboard automatically for adsets and campaigns. Apply our smart recommendations in real-time, directly within your Shopify dashboard. We support Facebook, Instagram, Google and YouTube Ads with TikTok Ads coming soon.

Pros

    Amazon Measurement

    Our measurement tools capture advertising’s impact on shopping behavior across Amazon and on third-party sites and apps, helping businesses optimize marketing strategies to achieve results.

    Pros