Nosto vs. AddSearch

Nosto is the agentic Commerce Experience Platform (CXP) that gives ecommerce leaders intuitively designed tools and AI agents to increase online revenue through end-to-end commerce experience management. With experience.AI™, Nosto’s intelligence engine, brands can enrich and connect customer, product, and content data in real-time. This unified data layer makes it actionable to personalize every step of the customer journey—from high-relevance Site Search to automated Category Merchandising, A/B testing and 1to1 Product Recommendations.

AddSearch is the unified AI Search and Conversational Content Discovery platform for content-rich websites. One implementation gives you three layers of depth: fast keyword search, AI-generated answers grounded entirely in your own content, and multi-turn AI conversations — deployed together or individually. What customers get on day one (typical go-live: under one week; simple sites in a day): • Site search with autocomplete, typo tolerance, AutoSynonyms in 33 languages, and Progressive Ranking that auto-promotes the most relevant content.