Morningstar Direct vs. Eilla AI

What is Morningstar Direct? Morningstar Direct is a global investment platform that combines in-depth data, institutional research, and industry-recognized ratings with powerful analytics, intuitive design, and robust reporting tools. With Morningstar Direct, professional investors can search and screen investments, perform competitive analysis, conduct manager research and due diligence, explore a portfolio’s full holdings and exposures, monitor performance, and generate easy-to-read, compliant reports at scale.

Eilla is an AI platform powering the M&A, VC and PE deal workflow. It mirrors highest quality industry professionals to automate mundane tasks and support complex decision-making. The platform uses a complex network of Gen AI models that picks industry trusted sources, aggregates all useful data from them and formats it in industry-relevant output to assist with tasks such as creating company profiles, market mapping and analysis, buyer selection, competitive analysis and others.