Mintel vs. Insight Lab
A side-by-side comparison based on G2 review data.
| Metric | Mintel | Insight Lab |
|---|---|---|
| Overall rating | 4.5 | 4.5 |
| Review count | 35 | 31 |
| Ease of use | 10.0 | 0.0 |
| Ease of setup | 0.0 | 0.0 |
| Quality of support | 10.0 | 0.0 |
| Meets requirements | 8.6 | 0.0 |
| NPS | 60 | 64.516129 |
| Small Business | 31.4% | 22.6% |
| Mid-Market | 40.0% | 51.6% |
| Enterprise | 28.6% | 25.8% |
| Total page views | 383 | 381 |
| Total LLM citations | 3,686 | 472 |
Mintel
As a market intelligence agency, our understanding of consumers, innovation and global markets give our clients the clarity to act and the confidence to lead. With over 50 years of expertise and millions of data points, we fuse the real-world understanding of Mintel’s experts with cutting-edge technology to uncover patterns and predict the future. Next starts here.
Insight Lab
Insight Lab is a platform where industry leaders like you can share your valuable insights through concise surveys and influence market trends, product development, and industry decisions. Your expertise is rewarded with exciting prizes ranging from top-tier gift cards to tech gadgets and exclusive experiences, sponsored by our partner companies.