G2 Vendor Directory

Microsoft Text Analytics API vs. Relative Insight

A side-by-side comparison based on G2 review data.

MetricMicrosoft Text Analytics API

by Microsoft

Relative Insight

by Relative Insight Ltd

Overall rating4.44.5
Review count1457
Ease of use8.98.5
Ease of setup9.38.5
Quality of support8.09.8
Meets requirements8.28.6
NPS5064.912281
Small Business57.1%41.8%
Mid-Market21.4%30.9%
Enterprise21.4%27.3%
Total page views76158
Total LLM citations14204

Microsoft Text Analytics API

Microsoft Text Analytics API is a suite of text analytics services that offer APIs for sentiment analysis, key phrase extraction and topic detection for English text, as well as language detection for 120 languages.

Pros

    Relative Insight

    Relative Insight delivers AI-powered text analysis to help brands and agencies generate customer, target audience and competitor intelligence from words. The platform delivers an efficient and scalable solution for uncovering actionable insights from survey open-ends, reviews, customer service transcripts and online conversations. Using technology originally developed in partnership with the British government to keep children safe online, our comparative approach reveals what makes audience groups and brands unique and similar to one another.

    Pros