Microsoft Advertising vs. Smartly
A side-by-side comparison based on G2 review data.
| Metric | Microsoft Advertising | Smartly |
|---|---|---|
| Overall rating | 4.3 | 4.4 |
| Review count | 13 | 478 |
| Ease of use | 9.1 | 8.5 |
| Ease of setup | 9.0 | 8.6 |
| Quality of support | 8.0 | 9.4 |
| Meets requirements | 8.2 | 8.8 |
| NPS | 53.846154 | 57.568807 |
| Small Business | 30.8% | 20.7% |
| Mid-Market | 61.5% | 49.6% |
| Enterprise | 7.7% | 29.7% |
| Total page views | 112 | 1,505 |
| Total LLM citations | 157 | 24,343 |
Microsoft Advertising
Digital Marketing Center provides a central platform to efficiently manage your online presence and marketing across leading advertising and social media platforms like Google Ads, Facebook, Twitter, and Microsoft Advertising.
Smartly
Smartly is an AI-powered advertising platform that helps enterprise brands grow with confidence. Bring your ideas. We’ll help you scale them. Plan, create, launch, and optimize high-performing campaigns in one unified platform that connects creative, media, and measurement so everything works together. Today’s digital landscape moves fast and fragments easily. Smartly brings it back into focus. With generative AI, creative automation, predictive budget allocation, and real-time insights, teams can simplify execution and turn strong creative into measurable growth.