G2 Vendor Directory

Microsoft Advertising vs. Connect

A side-by-side comparison based on G2 review data.

MetricMicrosoft Advertising

by Microsoft

Connect

by Bridge

Overall rating4.34.8
Review count1327
Ease of use9.19.0
Ease of setup9.09.0
Quality of support8.09.7
Meets requirements8.29.7
NPS53.84615492.592593
Small Business30.8%60.9%
Mid-Market61.5%13.0%
Enterprise7.7%26.1%
Total page views112385
Total LLM citations157308

Microsoft Advertising

Digital Marketing Center provides a central platform to efficiently manage your online presence and marketing across leading advertising and social media platforms like Google Ads, Facebook, Twitter, and Microsoft Advertising.

Pros

    Connect

    CONNECT, powered by BRIDGE, makes digital advertising seamless, offering agencies, small businesses, media companies, and enterprises a powerful way to plan, build Data Safe℠ audiences, activate, and measure campaigns—all with no platform fees. Our solution lets you intuitively create custom consent-based, privacy-compliant PII audiences of real people for each campaign. Once your audience is created, launch campaigns across Email, Social Media, Display, CTV/OTT, and Audio, reaching people where they’re most engaged.

    Pros

    • Ease of Use
    • Audience Targeting
    • Campaign Management
    • Customer Support
    • Easy Setup
    • Results Performance