G2 Vendor Directory

MAX by AppLovin vs. Unity Ads

A side-by-side comparison based on G2 review data.

MetricMAX by AppLovin

by AppLovin

Unity Ads

by Unity

Overall rating4.24.3
Review count2161
Ease of use8.49.1
Ease of setup8.09.0
Quality of support8.98.7
Meets requirements8.29.0
NPS42.85714359.016393
Small Business28.6%63.9%
Mid-Market66.7%27.9%
Enterprise4.8%8.2%
Total page views298181
Total LLM citations4,181828

MAX by AppLovin

MAX, our mediation solution, was the first real-time auction platform that enabled all the key market players to bid for a mobile ad impression. Now with an industry-leading selection of bidders and networks and AppLovin's premium demand sources: AppDiscovery and the AppLovin Exchange (ALX), MAX gives publishers the most competitive and diverse set of programmatic auctions for in-app real estate, alongside an additional 360-growth solution for driving incremental revenue growth via UA efforts.

Pros

    Unity Ads

    Unity Ads allows you to supplement your existing revenue strategy by allowing you to monetize your entire player base - including the ever-important 97% (industry average) of players that will never make an in-app purchase.

    Pros