MAX by AppLovin vs. Opti Digital
A side-by-side comparison based on G2 review data.
| Metric | MAX by AppLovin | Opti Digital |
|---|---|---|
| Overall rating | 4.2 | 4.5 |
| Review count | 21 | 41 |
| Ease of use | 8.4 | 9.0 |
| Ease of setup | 8.0 | 9.1 |
| Quality of support | 8.9 | 9.4 |
| Meets requirements | 8.2 | 8.8 |
| NPS | 42.857143 | 67.5 |
| Small Business | 28.6% | 56.1% |
| Mid-Market | 66.7% | 41.5% |
| Enterprise | 4.8% | 2.4% |
| Total page views | 298 | 474 |
| Total LLM citations | 4,181 | 693 |
MAX by AppLovin
MAX, our mediation solution, was the first real-time auction platform that enabled all the key market players to bid for a mobile ad impression. Now with an industry-leading selection of bidders and networks and AppLovin's premium demand sources: AppDiscovery and the AppLovin Exchange (ALX), MAX gives publishers the most competitive and diverse set of programmatic auctions for in-app real estate, alongside an additional 360-growth solution for driving incremental revenue growth via UA efforts.
Opti Digital
Opti Digital is an advertising technology (AdTech) designed to help media publishers optimize their advertising revenue through innovative and effective strategies. Established in 2018, Opti Digital focuses on providing advanced technologies that enhance the monetization capabilities of publishers and advertisers alike.