G2 Vendor Directory

Marketing Star vs. Klaviyo

A side-by-side comparison based on G2 review data.

MetricMarketing Star

by Resulticks

Klaviyo

by Klaviyo

Overall rating4.74.6
Review count231,370
Ease of use9.68.8
Ease of setup9.88.7
Quality of support9.88.6
Meets requirements9.79.2
NPS86.95652272.69289
Small Business42.9%81.9%
Mid-Market38.1%16.4%
Enterprise19.0%1.6%
Total page views3095,118
Total LLM citations23748,942

Marketing Star

Marketing Star is a multichannel marketing platform designed specifically for small and medium-sized businesses. It combines essential marketing channels including Email, SMS, WhatsApp, QR Codes, Web Forms, Landing Pages, and Social Media into a single platform, eliminating the need to manage multiple disconnected tools. Many marketing solutions are either too complex and costly for growing businesses or too limited to support long-term growth. Marketing Star bridges that gap by providing powerful multichannel marketing capabilities in an easy-to-use interface.

Pros

  • Ease of Use
  • Automation Efficiency
  • Intuitive
  • Helpful
  • User Analytics
  • Customer Support

Klaviyo

Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowers B2C businesses: - Orchestrate your email marketing, SMS marketing, RCS, push, WhatsApp, reviews, forms, and ads in one platform - Sync with 400+ tools to capture and unify behavior data - AI-optimized messages, segments, timing, and creative to scale conversions - Unlock analytics like RFM, funnel reporting, and catalog insights By capturing every click, purchase, and conversation into a

Pros

  • Ease of Use
  • Email Marketing
  • Automation
  • Easy Integration
  • Integrations
  • Easy Creation