G2 Vendor Directory

Maplytics vs. ArcGIS Business Analyst

A side-by-side comparison based on G2 review data.

MetricMaplytics

by Inogic

ArcGIS Business Analyst

by Esri

Overall rating4.74.6
Review count1921
Ease of use9.38.3
Ease of setup9.410.0
Quality of support9.89.3
Meets requirements8.98.9
NPS84.21052663.157895
Small Business41.2%52.4%
Mid-Market58.8%28.6%
Enterprise0.0%19.0%
Total page views209152
Total LLM citations1611,456

Maplytics

Maplytics is a Microsoft certified geo-mapping & location intelligence solution for Microsoft Dynamics 365 CRM that helps businesses turn CRM data into actionable maps, routes, territories, and location-based insights. It brings mapping capabilities directly into Dynamics 365, Dataverse, Power Apps, and Power Pages, helping sales, field service, marketing, and operations teams make better decisions based on where customers, prospects, resources, and opportunities are located.

Pros

  • Customer Support
  • Route Optimization
  • Map Creation
  • Useful
  • Time-saving
  • Implementation Ease

ArcGIS Business Analyst

See people and opportunities clearly using ArcGIS Business Analyst. ArcGIS Business Analyst helps you make smarter market planning, site selection, and customer segmentation decisions. By combining demographic, lifestyle, behavioral, and spending data, maps, and reports with location-driven intelligence, you can identify under-performing markets, pinpoint the right growth sites, find where your target customers live, and share the market research across your organization.

Pros