G2 Vendor Directory

Lumar (formerly Deepcrawl) vs. Google Tag Manager

A side-by-side comparison based on G2 review data.

MetricLumar (formerly Deepcrawl)

by Lumar

Google Tag Manager

by Google

Overall rating4.64.6
Review count101442
Ease of use8.78.3
Ease of setup9.18.3
Quality of support9.57.5
Meets requirements9.29.3
NPS70.70707171.294118
Small Business26.0%54.9%
Mid-Market36.0%34.5%
Enterprise38.0%10.7%
Total page views4911,121
Total LLM citations3,4493,334

Lumar (formerly Deepcrawl)

Website optimization is a critical component of digital success, and Lumar (formerly Deepcrawl) is a comprehensive solution designed to assist businesses in navigating the complexities of web development and maintenance. This platform provides users with the tools necessary to gather, analyze, and act on essential data, ensuring that websites remain efficient, user-friendly, and compliant with industry standards.

Pros

  • Features
  • Ease of Use
  • Helpful
  • Customer Support
  • Monitoring
  • AI Features

Google Tag Manager

Free website and app tag management by Google. Marketers want tag management that’s simple, reliable, and integrates easily with existing systems. That’s what Google Tag Manager delivers. You’ll launch programs faster, so you can make swifter decisions. Add and update your own tags for conversion tracking, site analytics, remarketing, and more. Quickly deploy Google and third-party tags. Error checking, security features, and speedy tag loading ensure that all your tags work. Tag Manager improves collaboration across your business.

Pros

  • Ease of Use
  • Easy Integrations
  • Insights
  • Capabilities
  • Intuitive
  • Integrations