LeadPost vs. Tie

LeadPost enables B2B and B2C marketers to turn more of their website visitors into customers. It works by sending up to 40% of your anonymous website visitors right to your CRM – even if they don't fill out a form! Then, you can retarget those high-intent leads with email, direct mail, and other marketing campaigns to increase sales.

Tie is the Shopper Intelligence Platform for B2C ecommerce, the AI data layer that recognizes who shoppers are, what they want, and when they're ready to engage. Built on a market-leading identity graph, Tie makes Klaviyo, Shopify, and the rest of the marketing stack smarter without replacing any of it. Volume-based retention marketing is breaking down. Inboxes are saturated, ESPs alone recognize less than 10% of website traffic, and past engagement is a poor predictor of what a shopper does next.