G2 Vendor Directory

Later Influence vs. Upfluence

A side-by-side comparison based on G2 review data.

MetricLater Influence

by Later

Upfluence

by Upfluence

Overall rating4.54.6
Review count469140
Ease of use8.88.9
Ease of setup8.88.8
Quality of support9.59.4
Meets requirements9.09.0
NPS67.03056876.428571
Small Business44.4%68.3%
Mid-Market31.5%21.6%
Enterprise24.1%10.1%
Total page views1,7311,016
Total LLM citations10,76421,237

Later Influence

Later Influence is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable influencer campaigns. By combining real creator relationships, trusted intelligence, and expert guidance, Later removes fear and guesswork from one of marketing’s most visible and rapidly growing investments: influencer marketing.

Pros

  • Ease of Use
  • Campaign Management
  • Communication
  • Influencer Management
  • Helpful
  • Customer Support

Upfluence

The #1 Influencer Marketing Platform for E-commerce brands on Amazon, Shopify, Magento, BigCommerce, and WooCommerce to run creator programs that sell. Fully integrated with all leading e-commerce solutions and the only influencer platform to natively integrate with Amazon, Upfluence empowers today’s marketers and e-commerce brands to increase sales through creators and affiliate partnerships, with ZERO fees taken from sales generated to maximize your ROI.

Pros

  • Helpful
  • Intuitive
  • Setup Ease
  • Campaign Management
  • Ease of Use
  • Influencer Management