G2 Vendor Directory

Later Influence vs. Trend

A side-by-side comparison based on G2 review data.

MetricLater Influence

by Later

Trend

by Trend

Overall rating4.54.5
Review count46964
Ease of use8.89.5
Ease of setup8.89.6
Quality of support9.59.4
Meets requirements9.09.1
NPS67.03056868.75
Small Business44.4%95.2%
Mid-Market31.5%4.8%
Enterprise24.1%0.0%
Total page views1,731173
Total LLM citations10,7641,673

Later Influence

Later Influence is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable influencer campaigns. By combining real creator relationships, trusted intelligence, and expert guidance, Later removes fear and guesswork from one of marketing’s most visible and rapidly growing investments: influencer marketing.

Pros

  • Ease of Use
  • Campaign Management
  • Communication
  • Influencer Management
  • Helpful
  • Customer Support

Trend

Trend is an image and video creative services platform. We've simplified the way that brands source content ranging from product photography, lifestyle photos/videos, product action photos/videos, unboxings, testimonials, and more! Our network of opted-in curated creators gives you the ability to run dozens of content projects every month making sourcing high-quality, converting content quickly and pain-free. Campaigns are completed fast due to Trend's industry-first apply process. Instead of searching for creators, our network applies to your campaign within minutes of posting.

Pros