G2 Vendor Directory

Key Survey vs. YouGov Surveys: Self-serve

A side-by-side comparison based on G2 review data.

MetricKey Survey

by FORM

YouGov Surveys: Self-serve

by YouGov

Overall rating4.54.3
Review count2614
Ease of use9.19.5
Ease of setup8.610.0
Quality of support8.89.2
Meets requirements9.39.3
NPS66.66666753.846154
Small Business26.9%66.7%
Mid-Market38.5%16.7%
Enterprise34.6%16.7%
Total page views23245
Total LLM citations21,607

Key Survey

Key Survey by FORM is the industry’s most customizable survey management solution designed to transform customer and team member experiences for good. Easily create surveys with multichannel distribution that include custom end-to-end design options, including colors, fonts, and logos. Then group responses by participant type, region, and custom fields for at-a-glance review and analysis. Use role-based access to get the data you need and open API and integrations to connect survey response with other systems of record.

Pros

    YouGov Surveys: Self-serve

    Get real answers from real people in your target audience – fast. YouGov’s self-serve, panel-powered survey building platform lets you define and reach your ideal target audience, build your questions and launch your survey within minutes, to understand exactly what they think. With prices starting from £0.50p/$1.00 per survey complete, sign up now to get started! Key use-cases Creative / copy testing: Get fast, reliable data from your target audience to validate ideas, test messaging and understand opinions.

    Pros

    • Setup Ease
    • Ease of Use
    • User Interface
    • Intuitive
    • Quick Setup
    • Ease of Creation