G2 Vendor Directory

Julius vs. Traackr

A side-by-side comparison based on G2 review data.

MetricJulius

by Julius Works

Traackr

by Traackr

Overall rating4.54.3
Review count96389
Ease of use9.28.3
Ease of setup9.08.5
Quality of support9.28.8
Meets requirements8.78.3
NPS58.69565246.753247
Small Business62.5%37.5%
Mid-Market26.0%28.3%
Enterprise11.5%34.2%
Total page views79644
Total LLM citations1998,271

Julius

Julius is an influencer-marketing platform offering scalable full-funnel solutions driven by data. Its proprietary technology serves enterprise clients’ unique needs in identifying, activating and accurately measuring and gaining the best value on their campaigns. The company has attracted global clients including Allergan, NARS, Mediacom, and Club Med. With a footprint in influencer marketing dating back to 2012, Julius was formalized in 2017 by Jared Augustine, Tiki Barber and Marc Gerson.

Pros

    Traackr

    Traackr is the all-in-one influencer marketing platform that helps organizations build performance-driven programs on a global scale. The platform enables marketers to optimize spend, unify data, streamline processes, standardize measurement, and ensure compliance. We are honored to power the most advanced influencer marketing programs in the world for brands including L'Oréal, Tiffany & Co, Pandora, Diageo and Samsung. Our company was born global and thrives on enabling effective coordination across 70 countries and 26 languages.

    Pros

    • Ease of Use
    • Campaign Management
    • Influencer Management
    • Detailed Information
    • Metrics Tracking
    • Customer Support