G2 Vendor Directory

Julius vs. Swavy

A side-by-side comparison based on G2 review data.

MetricJulius

by Julius Works

Swavy

by Swavy Marketing

Overall rating4.55.0
Review count9620
Ease of use9.29.8
Ease of setup9.09.9
Quality of support9.29.9
Meets requirements8.79.6
NPS58.69565295
Small Business62.5%65.0%
Mid-Market26.0%35.0%
Enterprise11.5%0.0%
Total page views79261
Total LLM citations19938

Julius

Julius is an influencer-marketing platform offering scalable full-funnel solutions driven by data. Its proprietary technology serves enterprise clients’ unique needs in identifying, activating and accurately measuring and gaining the best value on their campaigns. The company has attracted global clients including Allergan, NARS, Mediacom, and Club Med. With a footprint in influencer marketing dating back to 2012, Julius was formalized in 2017 by Jared Augustine, Tiki Barber and Marc Gerson.

Pros

    Swavy

    Swavy is an AI-powered platform that fully automates influencer marketing, creator discovery, outreach, negotiation, contracts, and performance tracking, all managed end-to-end by AI agents, built for brands and agencies in the GCC and globally. Swavy offers two ways to work: 1. Managed Agency Service: Done-for-you influencer campaign execution with a dedicated team. Performance-based pricing means brands pay on results, not retainers. Zero upfront financial risk. 2. Self-Serve Platform: Starting at $30/month, brands run their own campaigns powered by Swavy's AI agents.

    Pros