iQ media vs. Meltwater

With unprecedented data and research functionality, iQ media equips every marketer, public relations, advertising and broadcast media professional with better data and deeper analysis for smarter media intelligence that goes beyond simple media monitoring. We overlay each of your most important KPIs in one simple visualization, and sync that data directly with the exact moments your brand is seen or heard on every screen. The software is designed to better measure share of voice and ROI of media investments.

Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter decisions, stronger performance and sustainable growth. By analyzing nearly 1 billion pieces of content each day and transforming them into vital insights, Meltwater unlocks the competitive edge needed to drive results. With 27,000 customers, 50 offices across six continents and 2,200 employees, Meltwater is the industry partner of choice for global brands making an impact.