iQ media vs. Factal

With unprecedented data and research functionality, iQ media equips every marketer, public relations, advertising and broadcast media professional with better data and deeper analysis for smarter media intelligence that goes beyond simple media monitoring. We overlay each of your most important KPIs in one simple visualization, and sync that data directly with the exact moments your brand is seen or heard on every screen. The software is designed to better measure share of voice and ROI of media investments.

Factal combines lightning-fast discovery with trusted verification into a single platform, outpacing other breaking news sources. Factal gives companies the facts they need in real time to protect people, avoid disruptions and drive automation when the unexpected happens. Experienced journalists use machine learning to identify, verify and geolocate global incidents, sending sophisticated alerts through email, web, and both iOS and Android apps. Get a head start with the fastest verified data of critical events. Respond faster and reduce costs with real-time automation.