G2 Vendor Directory

Make vs. Zapier

A side-by-side comparison based on G2 review data.

MetricMake

by Integromat by Celonis

Zapier

by Zapier

Overall rating4.64.5
Review count4362,088
Ease of use8.78.8
Ease of setup8.68.8
Quality of support8.58.6
Meets requirements9.29.1
NPS74.94089869.394673
Small Business81.6%71.3%
Mid-Market15.4%24.2%
Enterprise3.0%4.5%
Total page views1,7738,346
Total LLM citations91,207102,803

Make

Make is a leading visual AI automation platform. Make is the platform to build, manage, and scale all your automations and AI agents in one visual landscape. Connect 3,000+ apps, automate complex processes, create AI and agentic workflows, and use model context protocol (MCP) to scale your automations. Use the visual drag-and-drop scenario builder to link apps in a few clicks. Build limitless scenarios that run exactly the way your business needs them to. Make supports any app with an API, so it’s made to fit your tech stack.

Pros

  • Ease of Use
  • Automation
  • Easy Integrations
  • Integrations
  • Integration Capabilities
  • Time-saving

Zapier

Zapier is the #1 workflow automation platform for businesses that want to grow faster by maximizing the efficiency of their teams, tools, and processes without relying on development teams. With our new visual editor, free Filter and Formatter tasks for more control, and reduced task-based pricing, you're going love automating with Zapier. It's free to sign up — no credit card required — and creating your first workflow, what we call a "Zap," is just a few clicks away.

Pros

  • Ease of Use
  • Automation
  • Integrations
  • Easy Integrations
  • Integration Capabilities
  • Time-saving