INFUSE vs. Firecracker PR

Demand Excellence Delivered in Every Relationship We are INFUSE, a global independent partner focused on B2B demand and revenue marketing performance. At the heart of our company is an integrated demand engine powered by first-party and buying group data. Built on AI and enhanced with multiple intent signal streams, this engine drives qualified interest in your business and products to predict the next best action for in-market accounts and buyers. Omnichannel outreach strategies tailor programs that identify and engage prospective buyers throughout their research journey.

Firecracker PR helps you get known, period. Our agency started in 2003 with a mission on helping brands tell their stories, particularly technology brands. Generally speaking, technology companies do not maximize their ability to properly communicate the great things they are doing. We aim to change that. Our proven 5-step process -- "Ignites" -- helps companies rapidly scale their awareness from Day 1: 1. Promotion 2. Thought leadership 3. Newsjacking 4. Source filing 5.